Content Writing - digital marketing company in bhubaneswar

Difference between Content Writing and Copywriting with Examples

Seems like you are getting confused between copywriting and content writing these days. Never mind blogs are written to clear your confusion. Content Writing and Copywriting

Content Writing

Getting deep into what Content Writing is, it’s the creation of your words to fill-in with a purpose of educating or entertaining people around the world. With content writing you help readers entertain themselves with personal blogs or educate people with technical blogs.
Content writing is more helpful in

Blog Posts

Blogs are creative online journals written by an individual or a corporation present their documentations on thoughts, beliefs and activities. Blog can be both technical and personal by adding news and technical articles for people to learn and adding activities, personal experience to entertain people.


eBooks abbreviated as electronic books, are books published on digital platforms. It consists of texts and images readable I computers and electronic devices. Content on eBooks can be descriptive as well as narrative, depends what texts you want to create.


Tutorial’s content is basically a way of getting trained in a particular topic in word. The teachers and technical writers normally freelance for some organization to get paid and write technical content which is student oriented for good learning.

Emails Templates

Emails writings are related to professional content which is sales oriented and lead generation. The creativity of words depends how beautifully you frame sentences to get business leads and determines your professionalism.

News Articles

New articles and the blog of daily life events and news of world wide. Writers or bloggers research about the events to frame a good article or online blog. These professional writers get highly paid by News channels to promote their business with amazing headlines and news articles.

Social Media Posts

Internet is flooded with bloggers with their amazing portfolios to adore. But what about the contents? Social Media contents are the key aspects to hype your portfolios. The way you put your content with images, videos or even information be it personal, professional or business, it depends how you grow or how people will follow up to it.

Every word count, with a career of Content Writing a fresher and earn least up to 3.5 LPA and an experienced one will grow up to 5-8 LPA.

Now talking about Copy writing,

Copy Writing

Copy writing is something that is written to persuade people to take action on anything which is sales process. If your business is selling something, then you need to attract people to purchase that product. Copy writing plays are important role in your product-based business, small or big brand, what sells is the content that you provide describing the product.
Copy Writing examples are.

PPC Landing Page

PPC landing page is a dedicated web page you use in paid campaigns on AdWords, Facebook, Bing, etc; where user land after clicking through the visual links. SEO Copywriting is the key to add information about the product you want to sell as it will reach the correct audience and your business gets leads as well. Users going through the landing page should believe that your product is the most amazing one they should opt.


PPC advertisements are the paid campaign you run to grow your business or content to reach a mass. The contents you add to highlight your ad is an example of copy writing.

Social media Ads

Fashion and Food Bloggers adding captions and quotes to enhance their portfolio is a part of copy writing. Business reaching out people through social media ads, add high quality contents to get leads and create a brand awareness.

Product Pages

Product pages are web pages which has all the information about your business products. Business writers add contents to their page to value their product high in Web portal. The words you use to describe your content will highlight your products and users will look forward to it.

Freelancing as a copywriter will help you grow in some aspects as you will be needed every time a business launches its product and you can command good money.

Adding conclusion to the blog, there’s a vast difference between Content Writing and a Copywriting. Similar will be your pen but there shall remain some plot and target differences always. Be the best person to lead the vocab team as vocabulary will remain constant in your career.

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